Cogblog

The Official Blog of Cogmap, the Org Chart Wiki

 

Archive for March, 2009

 

What Tools Do You Use to Track Your Name Across the Internet?

Wednesday, March 4th, 2009

Does everyone just use Google Alerts?  In a pseudo-random survey, I will now proceed to name drop a few key people and see if they will mention in the comments how they saw this post:

  • Robert Scoble
  • Jason Calcanis
  • Josh Kopelman
  • Greg Yardley
  • Tila Tequila – hmmm, unlikely she visits every blog post that name drops her – so boring
  • Chris Cooley, TE, Washington Redskins
  • THE_REAL_SHAQ
  • Ryan Carson of Carsonified!
  • Chris Messina
  • Justin Thorp
  • Cindy Li
  • John Battelle
  • Steve Rubel

Alright, let the responses begin and soon we will know how people found this random post!  Informing future vanity trackers everywhere!

Google Lacks Implementation of Marissa’s Vision

Monday, March 2nd, 2009

A recent article in the New York Times included an extensive interview with Marissa Mayer about Google’s UI best practices.  After reading it, I promptly thought about BidPlaceSB and how effectively we had incorporated her thoughts.  I saw a number of areas where we had not taken her advice and decided to study what they had done in similar situations on the AdSense home page.

Studying the AdSense home page instantly makes you realize that it violates almost every rule that Marissa indicates she values when it comes to the Google voice and usability.

welcome-to-adwords1

  1. No italics: Italics under each image are used to define terms.  There are more below the fold that you don’t see in this picture, but “keywords” is italicized here.
  2. Never use first or second person pronouns: You and Your are used extensively here.  Our is used to refer to Google several times – Marissa specifically indicates that you should always say Google instead of using words like “We”.